Category Archives for Web Marketing

traffic-blitz-unlimited-free-traffic

Unlimited Free Traffic – FREE PDF Report – April 2018

Shown below is an excerpt from Traffic Swarm, our complementary report on getting unlimited free traffic and related software. It provides the latest and most up-to-date information on what's working online right now, as of April 2018.

To get the full report, either share to unlock your copy, or join our mailing list. Your choice.

[learn_more caption=”More About Our Free Report – CLICK HERE”] [wpts_spin]{Monthly|On a monthly basis|Every month|About every 30 days|Once a month|On a {30 day|monthly} cycle|On a regular monthly basis}{||, {month after month|month in, month out}, {never fear|count on it|like clockwork|and you can take that to the bank – just don't try to cash the check)|more or less}} we {issue|release|provide|give away|make available} an {educational|informative|exclusive} {report|PDF|PDF|PDF|ebook|white paper|tutorial|precis|overview document} on {web|internet|online} {marketing|marketing and advertising|advertising and marketing|marketing, advertising and promotion}.[/wpts_spin]

Our reports are only available for a very limited time (usually one month). The main reason for this is that information about the ever-changing internet can and often does become obsolete overnight. Literally. In some cases, we will revise a report and reissue it with updates. So while it's true that most of the time, most of the content is worthwhile for many months following publication, and sometimes for many years to come, this is not always the case.

The problem is that, for the non-expert, it can be hard to determine what is still viable and what is not. As it is our aim is to provide accurate, actionable intelligence which helps readers succeed online, we like to err on the side of caution and make sure nobody is running off and doing something which is a waste of time — or worse yet, which will hurt them!

Is the report unavailable? Uh oh! If you want a report that is currently unavailable, PLEASE LEAVE A COMMENT to that effect (i.e. why you want it, what you think it could do for you, etc.). If we get enough interest and compelling reasons to reissue, we will certainly consider doing so. 🙂

NOTE: We sometimes make old reports available exclusively to list members. So, if you want to improve your chances of getting our older reports, OPT IN to the current PDF offer!

[/learn_more][su_spacer]

Unlimited Free Traffic Software – Introduction

traffic blitz unlimited free trafficYou’ve likely heard about the power of viral sharing. When enough people share content and it goes viral, the traffic is virtually unstoppable — you're then getting unlimited FREE traffic! 



When you inject viral sharing into your sales copy or funnel, you’ll immediately maximize exposure with very little work involved. Instead of spending hours setting up traffic campaigns and ads on social media networks, you motivate your visitors into doing all the work for you!

I’m going to show you exactly how to set up a viral sharing platform that’ll drive steady traffic to your website and how to best convert that traffic into sales. 

In this report we're going to tell you about free unlimited traffic software. Are you ready to get started?

Let’s begin!

The Friend vs a Stranger

So many marketers and online businesses spend months working on advertising campaigns in the hope of going viral.

Just say the word “viral traffic” around these people and watch their eyes light up! Do you know why? Because they understand the power of a viral marketing campaign.



It can be absolutely life-changing. One viral campaign could transform your business in a way that no other advertising platform ever could. And once it goes viral, that one campaign will continue to send a tidal wave of traffic to your website for months, even years to come.

And here’s the truth about viral traffic – it’s not just any old traffic, it’s highly targeted, word-of-mouth traffic. There is no higher quality traffic than that.

Do you know why?



Because the visitors you get have been sent there by a friend, family member or someone that the visitor knows and respects in some capacity.

The traffic isn’t based on your ability to earn trust, that part has already been done for you. You are simply capitalizing on the trust of someone else!

Traditional traffic is like opening the door to a salesman standing on your walkway. You don’t know this guy so instantly you’re on guard.

You don’t know if you want what he’s offering. You are cautious, and likely to say “no, thanks” before closing the door. No one likes being sold to and when we don’t have a relationship with that person, it takes more work to convince us to place that order.

Does that sound like you? Yeah, it’s most of us.

But viral traffic comes from a very different source. Rather than a stranger standing at your front door trying to sell you something, you open the door to find a friend that you trust. That friend is recommending a product or service that they recently used and love. 

And no other advertising trumps a personal recommendation from a friend.

Can you see where I’m going with this?

There is nothing better than word-of-mouth viral traffic.

But here’s the cold hard truth…

It’s not easy to create a campaign that will go viral if you don’t know the inner workings of a tried-and-true system.

Sure, you can create insanely good content, build blogs that are updated regularly, create a series of videos and upload them to YouTube, and even create infographics and mind maps in the hope that people will share them enough to generate some traffic to your site.

But, how many of these things will truly be share-worthy?



No one is going to be inspired to share decent content or mundane copy. Few people are ever going to share sales pages or landing pages unless you have something incredible to offer. And few people are going to want to share videos or infographics if all they do it try to sell something.

No, you need to do something different – something that is not only guaranteed to be effective, but it’ll also make it easy for you to harness the traffic you get from your viral campaign and funnel it into the places that matter.

So, what are you going to do?

You’re going to bribe ‘em. 😉

Creating An Irresistible Bribe

If you want to stand out in your market and get those sign ups and sales, while encouraging people to share your information with their friends, family and social circles, you need to make them an offer they can’t refuse.

Thankfully, this is easy to do. You just need to come up with something that people in your market are eager to get their hands on, and give it to them!

[et_bloom_locked optin_id=”optin_4″] content [/et_bloom_locked]

This ends the excerpt from: Traffic Swarm, our free report on getting unlimited free traffic, and the software which will help. To get the report, SHARE TO UNLOCK or OPT IN TO OUR LIST. Either way works. 🙂 Got questions? Then please leave us a COMMENT below!


You will need a password to open the document. Click below to get the password.

[learn_more caption=”CLICK HERE for PDF PASSWORD”]WaveOTraffic[/learn_more][su_spacer]

 

[box type=”warning”] Sorry, report is no longer available! If you still want it, please LEAVE A COMMENT below, telling us why you want it and what you think it will do for you. If we get enough comments, we'll consider reissuing the PDF. Thanks. :-)[/box]
russell brunson net worth - 1 dollar bills

What is Russell Brunson Net Worth – And Can He Make You Rich Too?

Get His Top 10 Tips for Online Business Success – FREE PDF!

Russell Brunson Net WorthIn this article, we'll discuss a question that many people are asking these days, particularly as his fame and notoriety continues to grow: What is the “Russell Brunson Net Worth?” We'll look at his accomplishments, consider a number of sources and make an educated guess as to his real wealth.

You may also find the report we've compiled, Russell Brunson's Top 10 Tips for Online Business Success, to be of value. It's a concise PDF, free for the cost of an opt in. Scroll down to the bottom of this piece to get it.

Russell Brunson Net Worth – Background

Brunson jumped into the web marketing world halfway through the first decade of this century. As an original “young lion” (some might say “OG”) of the scene, and one of it's earliest and most effective pioneers, Brunson was also one of it's first huge success stories — though not right off the start line, and not without a lot of fits and starts. He has certainly been admired and celebrated by his peers for years.

It's only in recent years, however, that his name has become more widely known — something which coincides, not incidentally, with the growing impact of online commerce, and the increasing transition of business from brick and mortar store fronts to internet marketing enterprises.

Much, if not most of this fame, is based on his commitment to adding real value and creating great products. But even as his name has gained wide recognition, he hasn't let it go to his head. He's managed to remain  a down-to-earth, regular-guy kind of guy — something which works very well in a universe full of hot air and hype.

“In this field filled with one-hit wonders and smoke-and-mirror shows, a person like Brunson stands out. In fact, anyone in any industry who works to add value first and foremost will rise to the top. And that's precisely what Brunson has always aimed to do — to add value to the lives of entrepreneurs looking to untether the cord from a full-time job that has them at the mercy of their corporate overlords.” – R.L. Adams, FORBES

As of the time of this writing, in April 2018, there is no doubt that Brunson's company has made tens of millions of dollars online. The recent launch of his flagship product — Clickfunnels, which allows anyone, even without a website, to put their business online — has, by all accounts, been a huge winner. By all appearances, it may well become an “industry standard” app for the entire web marketing world. In recent months, less expensive imitators have appeared on the scene, but to this point, we've yet to see one as fully-featured and capable as Brunson's product.

Recent analysis (by Forbes) suggests that the Clickfunnels platform alone — with over a quarter of a million accounts and 40,000 paying members — is earning his company a very respectable $90 million per annum. It is well on it's way to being one of the single most popular SaaS (software as a service) in the online marketing realm, and potentially a billion dollar enterprise.

But it's not all about money for Brunson. He has taught thousands of students around the world the secrets of e-commerce success and making money online, with both his free courses and paid programs, and continues to do so. One must only watch his training videos to see the enthusiasm he brings to what he does. It's clear he loves to impart knowledge and derives real satisfaction from seeing others succeed. Brunson is the living embodiment of the dream of marketing on the web. That being: find your passion and make a living from it.

Be advised that calculating the Russell Brunson net worth is not an easy task. Like Donald Trump, Russell Brunson is a private citizen who has not disclosed his financials nor made his tax returns public; unlike the President, nobody was expecting him to, nor did he promise to do so. Brunson is not painfully insecure and in constant need of validation — unlike a certain other party — so he does not brag about his wealth and makes no claims to his net worth, which doesn't help us put a figure to it. While we're clear he's no billionaire (or even faux-billionaire) yet — nor does he claim to be — we know he has earned tens of millions of dollars in the online space and is personally worth millions.

However, it's our bet that Russell Brunson achieves real billionaire status about the same time that other party's net worth is irrefutably proven to be considerably less than the  $10 billion dollars claimed. What do you think?

NOTE: As this story “goes to press” (WordPress, to be exact), news is breaking that the President lied his way on the Forbes 400 list and has been vastly inflating his real net worth for decades. So Brunson surpassing him may actually happen even faster than we had thought.

According to one account, Brunson's current net worth is approximately $35-40 million. His company, DotComSecrets, has earned upwards of $350 million in recent years. Given the widespread and growing adoption of Clickfunnels by everyone from hard-core online marketing mavens to noobs looking to make their first dollars online (and what a powerful tool it is in this regard), we expect those numbers to double and then triple in the not too distant future.

[learn_more caption=”CLICK HERE FOR MORE: Russell Brunson Net Worth – Background”]

Russell Brunson Net Worth – Background

Brunson is a lifetime student of business advertising, marketing and promotion. Unlike most American males, his fascination with the family newspaper was not just the sports section — even if he was known for his athletic prowess as a young man. No, it was the adverts, inserts and flyers that fascinated him! From this, it was ultimately “a natural” for him to begin his own business, which he did while still in college. If timing is said to be everything, then Brunson came of age at the right time to exploit the power of the Internet and achieve wealth. Exploit it to the fullest he did.

The ‘net allowed him to put all of his marketing knowledge and expertise to good use. It gave him a big edge over most other would be online marketers. His encyclopedic knowledge of advertising and marketing techniques probably puts him on par with academics who have spent years studying the subject. But his ability to do great things with that knowledge is far more than academic, separating him from the crowd of those who may talk the talk, but not walk the walk. Indeed, it separates him from the vast majority of those who aspire to make money online.

Russell-Brunson-funnel-webinarThe said truth is, most business people know next to nothing about online marketing (or indeed, marketing in general). While Brunson doesn't pretend he can save millions of these innocent (and ignorant) business owners from either themselves or all the bad information online, he knows he can save at least a few. How? Because he has done so already. One look at all of his testimonials shows just how effective a leader and teacher Brunson has turned out to be.

Today, the one-time aspiring Olympian is recognized as one of the world's most successful self-made entrepreneurs — a  thought leader, mentor and a leading light of the internet marketing scene. He takes great pride in the fact that he is a true American success story — a “rags to riches,” “bootstrap success,” “up from nothing” entrepreneur who made a name for himself and made it to the “big time” without a dime of investor money — as well he should. More so than the vast majority of other successful business people, he can say “I did it my way” and truly mean it.

Yes, Brunson literally built his business from scratch, and to this day is entirely self-funded — all of which inspires his many fans and followers, most of whom hope to do the same. After all, if he can do it, why shouldn't anybody else?

Of course, making it to the “big time” is considerably more complicated than this simple question. One must have the right tools and the relevant knowledge — something which can take many years to learn, unless one has a clear path to follow. Fortunately for most, Brunson provides that clear path. Several of them, in fact.

On this score, the story gets even better, as he has countless success stories to point to by way of credibility. His Clickfunnels affiliate program alone has created millionaires. How many other entrepreneurs can honestly say that?

As successful as he has become, by all appearances, Brunson hasn't forgotten his roots. People who know him say he is as humble and generous today as he was known to be way back when. He certainly comes across as a “regular guy” in every interview and video, which is to his great credit.

Likability, after all, is a major key to success these days, as it always has been and almost certainly always will be. If one learns nothing else from him, this one thing alone can spell the difference between success and failure. It's true that not everyone is as photogenic or has the same winning persona as Brunson. But one would do well to learn the importance of having a likable spokesperson, if nothing else![/learn_more] [learn_more caption=”CLICK HERE FOR MORE: Russell Brunson Net Worth – Philosophy”]

Russell Brunson Net Worth – Philosophy

An old saw of the advertising/marketing game is this: “People buy from those they know, like and trust.” Brunson's persona is such that most people find him affable and trustworthy — an important lesson for those who would attempt to imitate him, on whatever level. Building trust and rapport with his audience is Brunson's stock in trade, and teaching his students how to do the same is a fundamental to his methodology. Furthermore, the former college wrestler provides a ton of value on his site, YouTube channel and in the many free courses he gives away to the public — information that many have used to dramatically improve their businesses and their lives. He is a firm believer in another old adage: “You must give to get.”

Brunson places great stock in providing superior value, hiring the best people and marketing incessantly (imagine that). He thinks and dreams big, and constantly reinvests in himself and his operation. It's reminiscent in many ways of Henry Ford, whose goal was to create a postiive work environment for his employees, and then empower them to deliver high-quality but affordable products to consumers. In other words, Brunson believes in the tried and true fundamentals of business success, much of which seems lost or forgotten in the “get rich quick” mentality of the modern world. He practices what he preaches.

Of particular significance — and worth mentioning — is the fact that Brunson has achieved all of his success without venture capital, investors or IPOs. He is truly an example of the “rags to riches,” Horatio Alger, All-American bootstrap success story that so many still fervently believe in — almost as a religious conviction — with little or no actual real world proof. But Brunson is that proof. His story is a remarkable one, and it's no wonder he has been featured on CNBC, Medium and Forbes, among others.

“After his earlier frustrations, Brunson's businesses took off. He was able to fashion a business out of almost anything. He even made hundreds of thousands of dollars by selling a potato gun guide on how to build a potato gun, complete with schematics and DVD. Yes, a potato gun. That's when Brunson realized the sheer power of the internet and his capacity to potentially make an obscene income online.” – R.L. Adams, FORBES

Russell-Brunson-Family-Tony-RobbinsBrunson's name, reputation and success story is such that even world-famous celebrities and big time entrepreneurs like Tony Robbins regularly consult with him for his “how to” expertise in online marketing. Fortunately for the public, he doesn't charge his students the kind of fees he asks for from “household name” clients — though he could easily charge far more than the “entry level” prices he gets for his paid materials.

The basic Clickfunnels package is full of chock-a-block full of amazing value and capability far exceeding the $99/mo. price tag (somewhat similar “enterprise level” apps charge two, three, four or even many more times this amount).

Still, his great success was anything but per-ordained and without struggle. Like most entrepreneurs and would-be online marketers, Brunson struggled mightily for many years to put his visionary techniques (many of which have become standard industry practice) into full effect. Today, what seems like an unstoppable series of victories, was once fits and starts of boom and bust.

Our conclusion? Whatever the real Russell Brunson net worth actually is, the message is very clear. If one's goal is to build a business (of any kind) and make money online, you can do far worse than making this self-made multi-millionaire your mentor.[/learn_more]

Russell Brunson Net Worth – Top Ten Tips PDF

As mentioned above, we've compiled a “cheat sheet” of the top ten best pieces of content — it's probably more like scores of tips in total — which you can access immediately. Get some of the best advice, ideas and coaching that Brunson normally charges big bucks for — 100% FREE — in this exclusive PDF. In addition, we've loaded the doc with mini-reviews of some of our favorite services and resources which dovetail perfectly with the Top Ten Tips.

[edsanimate_start entry_animation_type= “wobble” entry_delay= “0” entry_duration= “1” entry_timing= “linear” exit_animation_type= “” exit_delay= “” exit_duration= “” exit_timing= “” animation_repeat= “3” keep= “yes” animate_on= “scroll” scroll_offset= “50” custom_css_class= “”]

PLEASE LIKE, SHARE, RATE AND COMMENT!
To get the FREE REPORT comment below and then follow the pop up instructions.


[edsanimate_end]
seo is bullshit

SEO is Bullshit: The Idiot’s Guide to SEO

So, I'm not here to sell you on SEO. Why? Because SEO is bullshit. Complete and total bullshit. And we're not afraid to say so. Obviously. But why do we say it, and what does it mean to you? More on that in a moment…

We thought about writing “The Idiot's Guide to SEO” as our answer to the infamous “SEO for Dummies,” but then decided against it. Why? In part, because there's not much call for an “Idiot's Guide to SEO” – and because the competition for the term “SEO for Dummies” is far, far, FAR too brutal to even contemplate trying to rank for, much less really go after.

seo is bullshit - seo for dummies competition

Further, what would be the point of the exercise? It's a question we undertake with each and every online marketing effort. It's a foundational one you need to ask yourself, too, if you're doing search engine optimization and page ranking.

This isn't to say we couldn't actually rank for that term (or just about any other) if we really wanted to. We could. But there's no real upside to it for us – most of that traffic really is looking for that particular book, or reviews thereof – so why bother?

In order for us to make a point, it would have cost us many months (maybe even more than a year) of time and effort, and a fairly big pile o' dough. That's no good at all – a total non-starter. See, we're firmly of the opinion (and long have been) that there's no point in going after a keyword unless, A) it pays you to be there, or, failing that, B) it drives some valuable traffic which helps to build your brand. Oh, and C), you can expect to get there in a reasonable period of time.

We're going to make this article our “Idiot's Guide to SEO” and leave it at that. The thing is, we want to get the word out about what we believe is the ugly truth of search engine optimization (SEO). To wit: It's all bullshit. Total SEO bullshit.

[learn_more caption=”Click Here for SEO is Bullshit, Part 2…”]

SEO Is For Dummies!

All the SEO firms and gurus trying to sell you one ebook, app, service contract or coaching program after another haven't the balls to tell you straight. They live in the SEO lie, continue to perpetrate the SEO myth, and are happy to sell you multiple SEO pigs in multiple SEO pokes. So we'll say it again: SEO is bullshit!

OK. So I think you've gotten the point. But why and how can we possibly say it? It's heretical! It's antithetical! It's downright unpleasant! Everybody's “doing SEO.” It's what you do to rank your stuff online. Isn't it?

After all, the online world is based on and run by search results. It's the whole basis of what makes it all work. People search for stuff, and you need to be in front of those searches. So you need to rank and be in the game, right?

Well, we're not doubting that. It's just that, for the average businessperson or individual, SEO is, again… complete, utter and total bullshit! Why?

In short, 'cause…

You just can't get there from here!

Not anymore. Not unless you're willing to dedicate some serious time, effort and energy into your SEO efforts – assuming you really know what you're doing. Or, you're willing to pony up to an SEO firm, stick with them, and wait the 3 months, 6 months, 9 months… even a year or more that it takes… to start to see real results.

And why is this? Because every term worth going after is already hyper-competitive!

So there it is… The ugly truth laid bare. The myth broken. The big lie exposed.

[box type=”info”]The only place the above is not necessarily true is for local marketing. In some markets, in some niches, it's still relatively easy to rank organically for good terms. But you'd still better know what you're doing, or work with someone who does. ‘Cause even local is getting tough and it's only going to get tougher as time goes by.[/box]

Don't Be An Idiot – SEO is Bullshit!

So where does this leave us, now that we know SEO is bullshit?

Two words: Paid advertising.

There it is. That's it. And that's all it is. The funny thing is, in many ways (maybe even most ways) it should come as a total relief to you. Because as SEO gets harder and harder, paid advertising is actually becoming cheaper and cheaper (if you know how). And in many ways – most ways – far easier too.

Combine paid advertising with social media and virality, and you've got a one-two punch that makes the days, weeks, months and years of struggling with traditional SEO seem archaic, outmoded and old fashioned by comparison – 'cause they are. And guess what? Here's the biggest irony of them all. This “combined arms” approach does more for your SEO – both long and short term – than all the Sisyphean boulder-pushing up the mountain you'd do otherwise.

Put another way…

By NOT doing SEO, you're actually doing better SEO than if you'd specifically tried to do SEO!

How about that?

The other reason we decided against “The Idiot's Guide to SEO” was because we're increasingly of the opinion that only an idiot would attempt traditional SEO methods these days. Sorry if that hurts. The ugly truth is just that sometimes – ugly.[/learn_more] [learn_more caption=”Click Here for SEO is Bullshit, Part 3…”] SEO-Mistakes

The Non-Idiot's, Non-Dummies Guide to Non-SEO!

We'll get much more into the whys and whereto-fores of paid advertising, social media and virality in future articles. But let me put it this way to sum up:

What is your time worth?

What is your labor worth?

What are the lost opportunity costs associated with putting all of your time and effort into organic search results that usually take months… even many months… sometimes even years to come to fruition? You're either doing it yourself (again, what does that really cost?) or you're paying somebody else.

Either way, it's out of pocket, with no return on investment for a very long, long time – if ever!

Does that sound like the smart move? Forgive my presumption, but we think the answer is an emphatic “NO!” Frankly, given the circumstances and the way Google forever moves the goal posts and changes the SEO game (a subject worthy of it's own article or articles), “doing SEO” seems like the absolutely insane and wrong way to go about getting business online.

Not only can Google pull the legs out from under your SEO efforts long before you ever get where you want to go, it can do so after you've achieved your goals and are happily enjoying all that organic traffic. And lest you think we're making all this up, familiarize yourself with the chaos of recent years caused by Google search engine ranking algorithm updates.

The above is why we say SEO is bullshit. It's why we believe traditional SEO is now, for most, the equivalent of a scam. It's why, in short, SEO is a complete and total waste of your time and money, unless you're really serious about it, you're willing to make the investment(s), and you're willing to wait.

The question is: Are you?

And if you're not, what are you going to do about it?

We're here to help you formulate a solid social media/SEO strategy, driven initially by paid traffic and fueled on viralty. Things can happen fast when you do it this way. We can point you in the right direction, or guide you the entire way. Whatever you need, and whatever is best for you. Bear in mind we offer a FREE CONSULTATION, so don't be afraid to contact us for more info.[/learn_more]

social media companies - castles made of sand

Social Media Companies – YouTube Screws Vloggers, A Lesson for All

Maybe they should call it ScrewTube. If I were one of the many channel “owners” whose revenue had just been slashed 90-95% overnight, I might be inclined to call it that. In fact I'd be spitting mad. But then again, being mad at social media companies is almost the new normal.

social media companies - screwtube

In case you're not aware, YouTube has cut the throats of many popular YouTube content creators over what, it appears to us, is bad decision making and worse implementation. Instead of treating the disease – which is one of their own making – they're trying to cobble together a “fix” for the symptom. One which may well have many bad, long term implications – for everyone concerned.

The long story short, which you can learn more about here, is that YouTube began to take heat from it's big-gun customers (major ad agencies and well-known brands). Complaints came in that ads were showing on videos with deplorable content. Things like pro-Nazi or pro-ISIS beheading videos. Advertisers threatened to pull out, and a few did. This got YouTube's immediate attention – not surprisingly – because the Google Cartel (Google owns YouTube) is nothing if not super-protective of it's ginormous income streams.

[learn_more caption=”Video Transcript”] so guess what YouTube is dropping the hammer on content creators that's lovely so the verge here says YouTube is facing a full-scale advertising boycott over hate speech the biggest brands continue to leave more companies are pulling advertising from YouTube over Google's inability to ensure ads won't appear next to hateful and offensive content the wall street journal journal reports that youtube videos centered around racist homophobic and anti-semitic views are still scooping up ads from brands like coca-cola amazon and microsoft this is even after reports last week exposed the issue and led to mass advertising boycotts in the UK and now the u.s. prompting google to promise companies it would solve the issue and implement better tools and moderation practices following the wall street journal's findings pepsico walmart dish starbucks and GM all pulled their advertising joining a growing list of dozens of companies in europe in the US since the times of london first shined a spotlight on the problem a majority of these companies are pulling advertising from youtube n sites they use Google's ad exchange technology that means not only is Google's video arm taking a hit but it's broader network of web advertising is suffering too as companies are under the assumption that Google is incapable of policing neither youtube videos nor third-party websites with its current blend of user flagging human moderation and algorithmic detention the company Google is also also excuse me promise new tools like artificial intelligence powered filtering that would detect offensive language and other contents within a video and flag it bloomberg reports that Google plans on implementing these new tools and changes as soon as this Sunday according to an internal company memo yet it's unclear just how effective Google's new tools will be and what it might take to bring advertisers back so I read the article in The Times of London which sparked this advertiser you know flea fest in the article they're citing a channel that's like some sort of neo-nazi channel it has less than a thousand subscribers and which is peanuts peanuts so it's nothing it's a nothing channel on YouTube and there was an ad that somehow slipped through the cracks and got on that channel as a result of that all these major brands or like that's it no more no more advertising at all with Google or YouTube now this hurts content creators that you love and that I love regular people who discuss somewhat controversial topics we bear the brunt of it because there was a mistake where n ed went on a video on a tiny hateful channel that nobody fucking watches and by the way there you go right there I just first so understand just how extreme and over reaching this crackdown is if they create that technology they don't have it yet the technology where they can detect cursing within videos and then just auto d monetize that video and no recourse whatsoever if they detect that I'm totally done over eighty percent of my videos are have curses and you guys know that you'll watch the channel so they have overreached and they're basically only trying to have ads on videos where the content is like Nick jr. or Disney so and it's already bad let me be clear about that if you remember a few months back I don't know how maybe six months or so ago we had the episode where YouTube did auto d monetization on all these videos every YouTube creator I know flipped out overnight you know twenty percent of the videos or so just back d monetize um well now they're just expanding that so let me give you guys a few examples of just how bad it is any segment I've ever done on Isis be monetized you want to know why because the geniuses who are developing the algorithm to D monetize videos if Isis is in the title if Isis is in the tag they just assume and treat it as if it is a pro Isis propaganda video or like a literal beheading video so if I am doing a segment that is obviously one hundred percent anti-isis and I'm giving you facts about the group and performing a public service and I'm giving I'm educating people and I'm giving information they go no no just the fact that Isis is in the title rice's is in the tag auto d monetize anytime I mention al-qaeda anytime I mentioned terrorists anytime I do anything on foreign policy virtually every video I've ever done on foreign policy totally d monetized because you put Israel you put Saudi Arabia you put Yemen you know you put Syria you put any of these places in a title or a tag and D monetize you put the worst foreign policy it'll get d monetized now also drugs anything drug-related demisa matter what you're saying auto d monetization but now I heard through the grapevine they're they're expanding that to 0 are you mentioning religion in any way be monetized you have Christian or God or Bible or Islam or Quran or anything in the title in the tags be monetized now again think about how backwards this is so if I'm performing a public service by giving information on the conflict in Syria and I'm saying explicitly hey I am Pro peace and then I would not like the US to be involved they go outrageous and controversial d monetize because you reference you mentioned a foreign country so think about what they're claiming the problem is they say the problem is ads on hateful you know bigoted content they claim that's the problem and the solution to that problem is let's take all youtubers who do not do hate full content who are doing things that people like to watch and they do well in the free market and d monetize it and furthermore look even if those things are controversial who cares who cares man like this this we have to stay away from anything that might offend anybody mentality is so dumb because everybody's offended by something I'm offended by the things they're considered mainstream because their mind numbing Lee dull and dumb the Leave It to Beaver we have a nuclear family and we never fight and in this world nobody even farts because that would be impolite that's disgusting to me you know if I was emperor that shit would get d monetized but that's the point I actually wouldn't do that if I was Emperor because all this stuff should be monetized and by the way youtube is actually genius in the way it's structured because there's a giant buffer I've never spoken to any corporation or company ever well there's the Seltzer people but they reached out to me and I happen to love seltzer but that's not the point the point is there's a giant buffer where YouTube and Google deal with advertisers and then they place the ads and I don't have to talk to the content creator excuse me I'm the content creator I have to talk to the corporation's so there's no bias I'm not talking to anybody so I get to give you whatever i'm thinking whatever i'm feeling and it gets views and then as a result of that we get paid based off the views because then more views there are the more ads there are but now they're just saying the all the companies will forget we're going to run youtube is overreacting and basically banning more topics for you to talk about and all I'm telling you all of your favorite youtubers are being crushed by this you know I don't want to get into too many specifics but let's just say the best case scenario I've seen is a fifty percent cut in revenue for your favorite youtubers forget it if the people you know if the people you watch talk about feminism talk about race you can't talk about gender you can't talk about race you can't talk about social justice warriors you can't talk about foreign policy you can't talk about religion you can't talk about drugs anything and everything interesting now they just forget it d monetize all that stuff so unfortunately I don't know what the answer is I'm just here to give you guys the facts and tell you the problem it so if I was YouTube how would I have handled this when the advertisers flipped out and said we're leaving because there's ads that go on here for content I take know that that actually isn't happening The Times the London report is a joke it's just a hack attack on YouTube and by the way how fucking convenient to as YouTube is literally eclipsing many old media outlets I mean like these Wall Street Journal wrote an attack piece on PewDiePie about a month or so ago PewDiePie is the number one youtuber do you have any idea I have insanely loyal people who listen to this show who if I say hey maybe you want to do this or that don't go do it so PewDiePie audience is way bigger than my line or anybody I know Wall Street Journal didn't attack on him calling him anti-semitic and racist meanwhile you know when you look at the details of it it was everything was out of context it was like a there was a joke a controversial joke which they just assumed was like a policy statement and acted like he's Pro Hitler's all things and so they didn't attack on him and they really got a taste firsthand the wall street journal did of just how popular and strong the YouTube audience is and then lo and behold soon after that now there's another hit piece on YouTube writ large and then the advertisers flee and it almost seems like a convenient timing where YouTube is eclipsing mainstream outlets in terms of popularity in numbers and what's the how do you need cap that how do you try to I can't just all of a sudden become more popular than us because they're not there's not as interesting there's not popular they don't do as much good work and so what do you do I don't know go for the wallet go for where it hurts get the advertisers to flee advertisers flee YouTube cracks down on more so-called controversial topics and again remember the thing there they claim they're fighting here ads on like neo-nazi videos that's not really a problem if in point one percent of cases it happens to get through which I would be amazed if that was the case if it's ninety-nine point nine percent effective what's the problem and you're cracking down on good content creators should talk about somewhat controversial stuff because you want to get the really allegedly want to get the really hateful people you already got them not only did you get them you got us the not hateful people when I do an aunty Isis video they say that's the equivalent to an Isis propaganda video when i talk about israel they say that's akin to anti-semitism when I talk about Saudi Arabia that's akin to Islamophobia when I talk about drugs that's akin to telling your kid to suck dick behind a dumpster and do crystal meth so this is really really hurting a YouTube community and this feels like old media traditional media and the establishment cracking down on this new medium which is really flourishing and really doing well and content creators who actually can make it in a free market place and it's it's a scary time it really is a scary time so don't be surprised if myself or other youtubers at some point reach out and try to find a different medium or different revenue stream because you can't with this kind of a crackdown there's no like the only thing we can hope for is that YouTube eventually comes to their senses and reverses their policy here and from what I've heard with people direct connect to youtube doesn't look like YouTube is budging on this one looks like the hysteria the hysteria has firmly taken hold and now anything and everything is viewed as slightly offensive or controversial forget about it you know it's not going to be monetized so I want to give you guys heads up about that and let you know what's happening but it really is sad because they're trying to water down YouTube to make it the opposite of what made it great there's open forum where anybody can come and say anything and you know they can end up succeeding by talk about anything turns out they're doing their best to nip that in the bud because anything anybody finds offensive well go ahead and take away the fruits of their labor and everything will be hunky-dory wish us luck is all I have to say[/learn_more]

 

[learn_more caption=”Video Transcript”] welcome to the program I'm again starting today with the existential crisis that the david pakman show is facing due to what is being known as the youtube advertiser boycott i want to quickly catch you up and then get to the latest news over the weekend we learned that as a result of many threats from advertisers to on youtube to pull funding we have experienced along with many other progressive youtube shows a total and complete shutdown of advertising if you go to david pakman.com the david pakman show youtube channel there are effectively no ads playing period on our videos this means that the videos are making no money it's not exactly 0 but it might as well be 0 that the channel is making something like 40 bucks a day okay this is a fundamental crisis for the show that there's no doubt about it and what is is stunning to me is that no one has answers overnight ninety-nine percent of our YouTube revenue has evaporated I wrote to youtube and I got a bogus letter back which I'll put up on the screen for you a complete form letter basically telling me Oh David there's many factors that go into when you see an ad not all videos are monetized the physical location of the viewer can impact whether an ad or not as shown this is the same thing you've been getting and you can keep it up at for people to take a look at this is the same thing that people have been getting for years no matter what your question is about YouTube ad revenue and then they do link to a blog post in this form letter that communicates absolutely nothing of value to us which is a blog post written by YouTube saying something like we are reviewing and revising our ad serving policy to strengthen blah blah blah blah blah so this is not an answer so I push back and I said listen this is a form letter I need a real answer all of our videos are still showing is monetized we are not doing more controversial content we're not swearing on the show we're not putting pictures of gore we need to understand why we are now facing an existential threat as a result of this and I got a follow-up letter from YouTube and as you can see here this was slightly better saying I checked with our specialists they confirmed that the fluctuations or drop you're seeing in your revenue or ads should end after a few weeks because we are fine-tuning our ad system to address the concerns here and they recognize as you can see if you're pat that this can be unsettling long story short the revenue may never come back meaning we have to find a way to replace it and if you look at those emails to there's just basic spelling and grammar error which may be that's nitpicking a little bit but it certainly does not inspire confidence that looks like an out route mail when I see the way that I'm being dealt with as someone who has three hundred and forty thousand subscribers and 15 million views and months on YouTube not by any means the biggest channel on YouTube but in the top couple of percent for a long time and we've committed to this platform to see that I'm getting these form letters with misspellings and grammar errors it does not inspire confidence I read an article this morning which says that this is a problem YouTube might be able to fix in the third quarter of this year which by the way is about six months from now well three to six months from now so here's the situation this is no joke this is bad shows like ours are in danger this is a danger that is unlike anything that we've experienced over the last however many years we've been doing this and the problem is that this is all trying to solve a problem that is actually not the real problem this entire ad boycott led to a shutdown of ads over the concern that too many ads were being shown on inappropriate content the problem is the opposite on YouTube the problem is that no ads are being shown on content that is not hateful and is actually valuable to increase the diversity of voices because as of right now the YouTube algorithm that determines what is a video on which we should place ads and what does video on which we should not place ads can't distinguish between Pro Isis ideology and a critique of Isis the YouTube system currently as we have been told if you have Isis as a topic you're not going to monetize that video whether you are supporting Isis or saying Isis is a problem here's how we fight Isis unacceptable and it's not even necessarily that controversial to it could be pretty much any topic when it comes to politics and religion yeah those are topics that are interesting you know people want to tune into this they have a passion for it and I guess you just can't even discuss that anymore it appears as though the term atheism now is an instant trigger on youtube 4d monetization a discussion of atheism period no d monetized would they do that further for Christianity or Judaism I guess they are cracking down on anything religious but even lack of religion as a topic apparently is too controversial so we've been hung out to dry and people are writing to me saying David it's going to get fixed because this is really going to hurt YouTube you know it's really not because news and politics is a small piece of all of YouTube's revenue and while this is completely screwing the news and politics producers like us YouTube is going to be okay because they're still going to be making the billions on makeup videos and kids cartoons and people screaming themselves playing video games and we have a three-pronged approach that we have to put in place we have to do this okay but if my goal Pat is for nothing to change as far as the show we're going to keep producing five shows a week distributing them to two hundred radio and TV stations podcast youtube channel etc but we have to replace the revenue and i need your help okay we have a three-pronged approach and there are people who are already understanding the importance of this so we had four people Pat's sign up at the maximum membership amount of four hundred and eighty dollars per year over the last 24 hours for people did that here's one caller who has doubled their membership hey david its jeremy from knoxville so I wasn't even aware of the youtube thing until you talk about on the show today I've been a member so long listening to the podcast that I just I didn't even know any of the controversy that they add well I just doubled my membership to man anybody listening just do it it's so worth it what would you do is at the show yeah it's so important it's more than just news it's it's where to go where should we go from here anyway David love the show keep it up Pat shout out everybody look at as a patch step and another person saying that they have doubled their membership as many others have done hey david this is tyler from western washington hernia a long time follower and just a recent subscriber just wanted to call and voice my support and encouragement to keep you on the air saw your video about the YouTube advertising so I i recently doubled my my subscription thank you i am and just wanted to encourage you to to fight the fight the good fight we need you out there thanks right well we're doing it and unfortunately there are detractors as i told you yesterday there are people relishing in what's going on hoping we go away yet another caller letting me know that you are the biggest asshole in the entire world and your news is fake and you don't know what you're talking about so why don't you just shut up and sit down that's why we need to take action right now okay my goal is to change nothing and here's how we're going to make that happen there are three there there's three things you can do right now to help the show ok and i'm going to talk about all three of them and this is not some amorphous thing this is action ok so number one on the list membership if you are not yet a member go to david pakman.com slash membership and sign up the normal rates are six dollars per month and 60 for the year if that's too high I get it we have a discount code it's I voted 17 all lowercase all one word I voted 17 hundreds of people signing up over the last 48 hours since this crisis started number to patreon we have launched this we already have over 100 patrons on patreon if you don't want to deal with the entire membership thing if you don't care about perks you just want to say hey David I want to replace a little bit of that loss revenue that you're facing or if you remember and you want to do a little more patreon.com slash david pakman show this is really easy we're over a hundred patrons my goal pat is to get to 250 page okay and that's the initial goal and then when we get there we're going to go to 500 because we've got to start chipping away at this thing whether it's one two five ten a hundred or a thousand dollars a month that you can contribute if you go to patreon.com/scishow at Pakman show every time we have a new donor it shows up this builds momentum people will see we have buy-in and I predict that the more patrons we get the more patrons that will follow because of the momentum that we're building so whether or not you remember go to patreon.com/scishow vad pakman show and lastly if you ever shop on amazon amazon david pakman.com slash amazon before you shop that'll send us a five to eight percent kick back on everything you buy we need diversity of voices this reallocation of add money from YouTube will go to mainstream corporate legacy media it will hurt shows like ours we need your help to fix the problem okay and and I'm calling out for everybody to help in any way that you can even if it's a dollar a month at patreon.com slash david pakman show[/learn_more]

 

It appeared that YouTube's vaunted eggheads had created a video ad-serving algorithm with some, er… issues. But rather than address the real problem, what YouTube decided to do (because even big corporations made up of really smart people do really, really dumb things) was to punish the very people who have made YouTube what it is today – it's content creators. Well, at least some of them.

If you're doing video game walkthroughs or cooking tips, you're probably OK. But anything “controversial” – whatever that means – and you're probably screwed. This is in the company's legalistic boilerplate on the subject, BTW. Not that you're “probably screwed.” They don't use that kind of language. It's just that if your video is “controversial,” it's not going to be monetized anymore.

In this case, if you can't guess, “controversial” means political, as that is who the change seems to be effecting most. Certain words and topics are now simply off-limits! It doesn't matter if your video is pro or con, a learned discussion, a raging debate, or anything else. If it's on a “controversial” topic, forget about making any moolah from it. It could be just about anything, though. This should give us all pause, if we intend to use YouTube at all.

[su_box title=”NOTE” box_color=”#66acb5″]The fallacy and cowardice of YouTube's rationale is laid bare when one simply turns on the TV. The very same mega-corporate advertisers which are threatening to boycott YouTube (or who have already left), continue to run their ads on network news shows, all of which feature an endless array of content which, up until this sudden hysteric over-reaction, was just fine. Apparently, this kind of content – when it appears on YouTube – is now “too controversial” for the delicate virgin eyes and ears of it's viewers. Sardonically, these are the very same folks who regularly consume content the FCC would be apoplectic over. Methinks corporate America doth protesteth too much, which causes one to wonder what the real agenda here is. And that, as they say, is another subject for another time…[/su_box]

OK. YouTube Sucks. Why Should I Care?

I know, I know. You're wondering: How is this relative to those who aren't YouTube creators and/or who don't use the platform? Or even, for that matter, for those who do use the platform, but don't do anything “controversial”?

The answer is quite simple, really: You simply can't base your business on anything you don't control. Period. And particularly not on anything like the platforms provided by these social media companies.

There it is. That is all.

See, this latest outrage from YouTube is but one of many such outrages – far too many to count now – committed by the “big guys” – the social media behemoths – against their own users. By “big guys” I mean Google, YouTube, Facebook, Twitter and the like. But the smaller sites and social networks are just as guilty of it.

Remember back in school – say 3rd grade – when one kid got out of line and the whole class got punished for it? Sadly, quite often, that's the way these sites behave. All it takes is a few idiots misbehaving and/or abusing the site, and… BAM! Everybody's in trouble!

kid in troubleI could site chapter and verse on the many, many ways by which these big, blundering behemoths have squashed people and businesses over the years. Countless Google algorithm updates that have screwed hundreds of thousands of sites out of their hard-won rankings. Nearly endless Facebook updates, rule changes and edicts, which have screwed thousands of admins and fanpage owners in an ugly instant. There are many other examples.

What make this YouTube case far worse is that the creators here are being retroactively punished for creating content that until recently was just fine. And as Kyle Kulinski of Secular Talk points out, it's looking like the YouTube algorithm that decides what is “good” content or not is so stupid, it literally cannot distinguish between perfectly reasonable, quality content that is clearly NOT hate speech, and content that is.

Good job, YouTube. Not.

As Kyle explains it – and his knowledge comes from his own interactions with YouTube and that of others like fellow content creators like David Pakman and Mike Figueroa (The Humanist Report) – all you have to do is mention a term YouTube doesn't like, and you're done.

This latest YouTube move is having a predictably devastating impact on politics and news oriented channels, and it's sure to have a profound, chilling effect right across the board. Already, many creators are talking about defecting to other, less well known video sharing sites. It's hard to know how it's all going to shake out.

Social Media Companies Love Your Castles Made of Sand!

But the point here, and the message is, do not build your online business on the back of somebody else, no matter how tempting and “easy” it seems to be. Some day, in some way, you will probably regret it. You're building equity for somebody else who does not care enough to even look out for you, much less make an effort to assist you.

Stated another way, stay away from business models that require you to be in the good graces of one of these giant, faceless monsters. Even if it seems to offer great advantages in the short term, it's building your business on a foundation of beach sand. At low tide. Not good.

We look at it this way: If you can't control major aspects of your business, it's questionable whether you really even have a business.

If you don't control every major aspect of your business, you're a junior partner in your own enterprise!

social media companies - castle of sand washed away

Faced with picking and choosing between you and your work and the ad revenue from a big agency or brand, YouTube, Facebook, Twitter, etc. are not going to side with you. You're small fry. Losing you – to them – is no big deal, no matter how much it hurts you. Sure, your work brings in traffic that allows them to make money. But that's long term revenue. The short term revenue – and the big bucks – come from the huge corporate customers.

So the final upshot goes something like this: Social media companies have their advantages, and their place in any smart social media marketing strategy. Take advantage of what they have to offer.

Build out a great YouTube channel. Feed Twitter regularly. Keep your Facebook page fresh.

But never, ever come to rely on any one of these big social media companies – or any others for that matter – too much.

Leverage their brands to build yours, by all means, but never allow yourself to be wholly or even mostly reliant on them. Diversify your social media, traffic generation and lead acquisition just like you'd diversify your financial portfolio. Make sure you have your own site, and make sure all roads lead back to you. In the long run, you need to be building your equity, not that of YouTube, Facebook, Twitter, etc.

And whatever you do, don't say or do anything “controversial” on YouTube. Whatever the hell that means.


If you want to support any of the above mentioned political commentators – smart people all (IMHO) – follow these links:

David Pakman: https://www.patreon.com/davidpakmanshow
The Humanist Report: https://www.patreon.com/humanistreport
Secular Talk: https://www.patreon.com/seculartalk
Jimmy Dore: https://www.patreon.com/jimmydore

[su_animate type=”shake” delay=”2″][su_note]Was this article “da bomb?” We hope you think so. If you do, please GIVE US A LIKE/SHARE and/or LEAVE A COMMENT below! Your feedback helps us create content YOU want to see. Feel free to post your questions, suggestions and constructive criticism. Flaming bits will be cheerfully extinguished. ;-)[/su_note][/su_animate]

The Best Web Marketing Services in Town (Any Town)!

[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text]

best web marketing services

We were going to title this first post on our new, revised, updated website “Web Marketing Services,” but then we got to thinking about it and realized that while it's what we offer – it's not nearly exciting enough. Hence, best web marketing services.

Truth to tell, what we do is actually damn exciting! It's definitely not boring – particularly if you're the one benefiting from it. Oh… if you're the competition, though, and we're burying you with multiple listings on page one, well then… it's not exciting in any way you'd like. 😉

See, we got to thinking about alternatives, but couldn't stop cringing. Nobody likes a braggart. Not liking to pat ourselves on the back or spout off about how great we are (ahem), we instinctively shy away from terms like “best,” “top,” “number one,” etc.

Upon further reflection, though, it became abundantly clear that we had to toot our own horn. After all, if we don't, who else is going to to toot it? Yeah, there's that. And we're fully aware that we live in an age of rushing hot air everywhere you turn – global warming aside. The web is constantly a whirl with hype and hoopla; sound and fury signifying, for the most part, nothing. But still, trying to be as objective about ourselves as we can be…

web marketing services

We Offer The Best Web Marketing Services Online Today!

There is an absolute truth: Nobody else is going to tell you how great we are on our own blog, other than us. Oh, well, and the occasional testimonial. The simple fact is, as far as we are concerned and know, we do offer the best web marketing services online. Period. Bar none.

Because we've been building SEO-oriented sites and blogs since 2005. We've been ranking videos and content on page one of Google – and in other important places on the web – for over a decade, despite Panda, Penguin and every other Google SEO algorithm update. We've been in the trenches, doing the work and pleasing clients for just as long.

Want some reasons why we're the best web marketing services company around? How about the following?

  • We speak comprehensible English, and even speak non-geek.
  • We're marketers too; we know of what we speak, and practice what we preach.
  • We're not bullshitters, scam artists or fly-by-night flakes.
  • We have our own, proprietary marketing methods, which give us an edge.
  • We combine world-class creativity with cutting-edge tek to give you great results.
  • We work white-hat, but we consistently beat the black hats for long-term value.

So it was that we arrived at the title of the post article. And though we know it sounds braggadocios, we also know it's flat out, totally freakin' TRUE. Why not let us prove it to you? See why more than a few clients readily declare us “the best web marketing service” online today. Contact us today.

[su_animate type=”shake” delay=”2″][su_note]Was this article “da bomb?” We hope you think so. If you do, please GIVE US A LIKE/SHARE and/or LEAVE A COMMENT below! Your feedback helps us create content YOU want to see. Feel free to post your questions, suggestions and constructive criticism. Flaming bits will be cheerfully extinguished. ;-)[/su_note][/su_animate] [/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section]